Package design
First impression goes a long way and the first interaction 90% of consumers have with a company is through their package. Before understanding further more importance of package design, lets understand what we mean by package. In simple terms package design consists of everything that contains your product, from shape, material of the container to label on it, basically everything wrapped around your product to contain it, is package.
Every third product is purchased based on its package, more than 50% people say they tried a new product because of packaging. Business have reported 30% increase in consumer interest when those business show a strong attention to packaging and to attain all those befits you need a design which is perfect for your product.
To create an effective package for a product, the first step involves gathering a comprehensive research about the product and the brand identity guide. Moving on Ux(user experience) ensures hustle free, valuable experience to the user/consumer and Ui(user interface) ensures the satisfactory interaction with the package as well as its great aesthetics. After Ui/Ux of the package a blue print is made for the manufacturer and is sent to be manufactured
In addition, the package design should also consider sustainability by incorporating eco-friendly elements. This ensures that the packaging is transportation and storage-friendly while protecting the environmental and enhancing the product’s overall appeal.
Package design
First impression goes a long way and the first interaction 90% of consumers have with a company is through their package. Before understanding further more importance of package design, lets understand what we mean by package , in simple terms package design consists of everything that contains your product, from shape ,metrical of the container to label on it, basically everything wrapped around your product to contain it, is package.
Every third product is purchased based on its package, more than 50% people say they tried a new product because of packaging, business have reported 30% increase in consumer interest when those business show a strong attention to packaging and to attain all those befits you need a design which is perfect for your product.
To create an effective package for a product, the first step involves gathering a comprehensive research about the product and the brand identity guide. Moving on Ux(user experience) ensures hustle free, valuable experience to the user/consumer and Ui(user interface) ensures the satisfactory interaction with the package as well as its great aesthetics. After Ui/Ux of the package a blue print is made for the manufacturer and is sent to be manufactured
In addition, the package design should also consider sustainability by incorporating eco-friendly elements. This ensures that the packaging is transportation and storage-friendly while protecting the environmental and enhancing the product’s overall appeal.